Is Ford (F) a Buy Right Now?
A plain-English read on Ford stock — what the chart and the numbers are saying today, with no jargon and no hype.
What this means, in plain English
Ford is currently trading at $13.88, which is slightly above its 200-day average of $13.51. This 200-day average is a common benchmark used to track the long-term trend of a stock. Being above this line suggests the stock is maintaining a positive direction despite the recent 0.5% daily dip.
The RSI, or Relative Strength Index—a gauge of whether a stock has climbed too far, too fast—sits at 46. This is a neutral level, meaning the stock is neither overbought nor oversold. With a P/E ratio of 7.3, which measures the price relative to earnings, the stock appears reasonably priced for its sector.
Should you buy Ford stock?
Based on the current data showing the price above its long-term average and neutral momentum, the verdict is a buy. This indicates the stock is holding its ground within its 52-week range of $11.11 to $17.78. Always remember that buying a stock means owning a piece of a business.
Is F a good stock for beginners?
Ford is a large, established company, which can offer more stability than smaller, speculative firms. However, even large stocks experience volatility, or price swings, as seen by the movement between $11.11 and $17.78 over the past year. It is a manageable starting point for those learning how markets function.
What's driving F right now
The stock price of $13.88 remains above its 200-day average of $13.51.
The stock has established a recent support, or price floor, at $13.76.
An RSI of 46 shows that the stock is not currently experiencing extreme buying or selling pressure.
Investors should note the recent resistance, or price ceiling, sitting at $14.55.
What Ford actually does
Ford Motor Company develops, delivers, and services Ford trucks, sport utility vehicles, commercial vans and cars, and Lincoln luxury vehicles in the United States, Canada, the United Kingdom, Mexico, and internationally. It operates through Ford Blue, Ford Model e, Ford Pro, and Ford Credit segments. The company sells Ford and Lincoln internal combustion engine and hybrid vehicles, electric vehicles, service parts, accessories, and digital services for retail customers; develops EV and digital vehicle technologies, and software; and provides telematics and EV charging solutions. It also sells Ford and Lincoln vehicles, service parts, and accessories through distributors and dealers, as well as through dealerships to commercial fleet customers, daily rental car companies, and governments. In addition, it engages in vehicle-related financing and leasing activities to and through automotive dealers. Further, the company provides retail installment sale contracts for new and used vehicles; and direct financing leases for new vehicles to retail and commercial customers, such as leasing companies, government entities, daily rental companies, and fleet customers. Additionally, it offers wholesale loans to dealers to finance the purchase of vehicle inventory; and loans to dealers to finance working capital and enhance dealership facilities, purchase dealership real estate, and other dealer vehicle programs. Ford Motor Company was incorporated in 1903 and is based in Dearborn, Michigan.
Ford by the numbers
Wall Street consensus on F is Buy. That is the analyst community's view, shown for context — it is not our read and not a recommendation.
Ford's earnings history
Earnings per share for Ford's last 4 reported financial years, as filed — EPS has fallen over that span. We don't hold analyst consensus estimates for these periods, so no beat-or-miss judgement is shown.
| Period end | EPS reported |
|---|---|
| 2025-12-31 | -2.06 |
| 2024-12-31 | 1.48 |
| 2023-12-31 | 1.09 |
| 2022-12-31 | -0.49 |
Who owns Ford?
Institutions — pension funds, asset managers, index providers — hold 68.0% of F, and the concentration matters: the largest single holder alone controls 8.54% of the company.
| Holder | Shares | % held |
|---|---|---|
| 334.47M | 8.54% | |
| 255.45M | 6.52% | |
| 194.04M | 4.95% |
Names withheld — plus 3 more records not shown.
See who owns itWhat Ford insiders have been doing
Executives and directors must disclose their own trades in company stock. Of the last 6 disclosed transactions we hold for Ford, 0 were sales and 1 was an open-market purchase; the other 5 were awards, vesting or option exercises rather than a decision to buy or sell. Insiders sell for many ordinary reasons — scheduled plans, tax, diversification — so a sale is not by itself a signal.
| Insider | Date | Type | Shares | Value |
|---|---|---|---|---|
| 2026-06-23 | BUY | 10.6K | $148.9K | |
| 2026-06-04 | AWARD / VEST | 74.1K | — | |
| 2026-05-21 | AWARD / VEST | 23.0K | $304.6K |
Names withheld — plus 3 more records not shown.
See which insidersThe numbers behind the read
Who in Washington has been trading F?
Members of Congress must disclose trades over $1,000 within 45 days under the STOCK Act. At least 25 disclosures name F — filed by 4 separate members or more and worth $819K–$2.06M combined (filings report bands, never exact amounts). 16 purchase-side, 9 sale-side, most recently on 2026-04-09.
| Member | Date | Action | Amount filed |
|---|---|---|---|
| 2026-04-09 | SELL | $15,001 - $50,000 | |
| 2025-04-15 | SELL | $100,001 - $250,000 | |
| 2025-04-10 | BUY | $50,001 - $100,000 |
Names withheld — plus 22 more records not shown.
See which membersFord is currently a buy because it maintains a stable long-term trend and a reasonable valuation compared to its earnings.
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Beginner questions about F
Should I buy F stock?+
The data supports a buy rating as the price of $13.88 sits above the 200-day average of $13.51.
Is F a good long-term investment?+
Ford is an established company with a P/E ratio of 7.3, though its price has fluctuated between $11.11 and $17.78 over the last year.
Is F a buy or a sell?+
Based on the current trend and neutral RSI of 46, the verdict is a buy.
Is F overvalued?+
With a P/E ratio of 7.3, Ford is priced at a level that suggests it is not expensive relative to its earnings.
Is F a good stock for beginners?+
As a large, well-known company, Ford is a common choice for beginners, though you must be prepared for price swings within its 52-week range.
Important disclaimer
This page is for educational and informational purposes only and is not financial, investment, tax, or legal advice, nor a recommendation, offer, or solicitation to buy, sell, or hold Ford (F) or any other security. The Money GPS is not a registered investment adviser, broker-dealer, or financial planner, and no content here should be relied upon to make an investment decision.
The verdict, indicators, and commentary are generated automatically — in part using AI — from third-party market data (via Yahoo Finance) that may be delayed, incomplete, or inaccurate, and is provided “as is” without any warranty. Figures reflect the market as of 2026-08-28 and change constantly; the read above may already be out of date. A “Buy,” “Hold,” or “Be Careful” label is a simplified, rules-based signal for beginners — not a price target or a guarantee of any outcome.
All investing involves risk, including the possible loss of your entire principal. Past performance and historical patterns do not guarantee future results. Always do your own research and consult a licensed financial professional who knows your personal circumstances before investing. You are solely responsible for your own investment decisions. The Money GPS and its authors may hold positions in the securities discussed and accept no liability for any loss arising from the use of this information.